The virtual course "Market Research and Consumer Behavior - Virtual Course - Coursera", is a course with different contents and offers video classes of Approx. 6 hours to complete. Explore its essential features, and click the orange button to obtain detailed information on the Coursera e-Learning platform
The first course of this specialization consists of two blocks that will provide you with the necessary knowledge to begin your career in Marketing. Learn the tools and techniques to turn a decision into a real investigation, you will see this in the first module: Market Research. How to conduct the investigation, analyze the data collected, interpret it correctly and communicate it through precise recommendations will be some of the issues covered in this course. The second module focuses on the consumer's decision-making process, highlighting the key moments in the process of purchasing and consuming a product. Adapt your “customer-centric” approach to marketing decisions by analyzing how your customers make their decisions,
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Coursera offers courses from over 200 leading universities and companies to deliver online learning around the world. With a Coursera Plus subscription, you get unlimited access to over 90% of all courses, and the most popular professional certificates and specializations on Coursera.
Data science, business and personal development. You can enroll in multiple courses at once, earn unlimited certificates, and learn in-demand job skills to start, grow, and even change careers.
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*You save up to USD$500 in 12 months, when you go from paying USD$59 for a monthly subscription, to an annual subscription with the promotion. The normal annual subscription is USD $399. With the promotion you will only pay USD $299. Find out everything by clicking the yellow button.
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