Virtual program of:edX |
Determine the strategies and tools that entrepreneurs and startups use to develop business ideas and launch innovations.
Identify the concepts of the business model, design unique value proposals and distinguish the principles of innovation in new companies.
Distinguish the elements of a business model and value technology as a strategy to connect with the key audience from an innovative venture.
Explain the importance of innovation and technological innovation that takes place in organizations and identify how innovation is linked to the development strategies of large and small companies.
Apply strategies, tools and models to lead and orchestrate the family business and Identify and apply the characteristics that will make it possible to be a good business leader and an expert in making decisions in your own business.
Distinguish entrepreneurship and innovation models and implement current entrepreneurship trends in your new business/venture.
7 months. 6 - 8 hours per week suggested.
6 high-level virtual courses (graduate-level)
In a highly interconnected world moving at high speed due to technological change, entrepreneurship and economic development, business and innovation cycles have been shrinking like never before.
The duration of companies has decreased to less than a third in the last 30 years, including small and large companies, this is where entrepreneurship and business management are a fundamental part of the success of entrepreneurship.
The democratization of innovation has opened up unlimited possibilities for many people, companies and regions around the world, generating business opportunities, entrepreneurial innovation and new economic opportunities.
Entrepreneurs and startups, in particular, have taken advantage of the opportunities that the digital transformation that is currently taking place has brought, thanks to the innovative ideas and new technologies we have seen the launch of new products in recent years.
This MicroMasters program made up of 6 online courses is dedicated to understanding: The strategy, key concepts and tools that entrepreneurs require to create value and scale their business projects; The methodologies to solve problems and innovation that require research, persistence and determination; The business model and plan and how to start a new entrepreneurial project or build a growth company; how to build, manage and maintain a corporate venture capital and corporate entrepreneurship mechanism for innovation; and the specific tools and models to create synergy in the family business and develop a transgenerational entrepreneurial spirit.
This program is focused on innovation and entrepreneurship for startups, corporations, and family businesses.
This program was developed by EGADE Business School, the number one business school in Latin America.
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