Virtual program of:edX |
Undertake a specific "design thinking" process to improve your business model.
Carry out market and competition analysis.
Evaluate financial and personnel models.
Develop a plan for business evolution.
Apply ideation and innovation for sustainability.
Present the evolution of your business and compete for prize money."
3 months. 2 - 3 hours per week suggested.
2 virtual courses in soft skills
In this Professional Certificate program, you will learn the skills to assess your business model and plan for growth and sustainability.
The greatest advances in business scaling have come from innovations in business models.
Is your business ready for the next level? Experienced entrepreneurs will offer feedback on your plan to improve your business model that could transform your business! In these courses, you'll learn to solidify the basics and prepare to scale your existing business.
You will answer some of the following questions: Can you modify your offer to improve your value proposition for your customer? Do you have the right market? Which channels will provide the highest ROI? Ready to add resources or new processes to scale? What innovations can you create or exist to evolve your business model and your business? Is there a key area that can be modified, scaled or automated to improve your efficiency and grow your business? Are you using social networks well? Should I outsource any functions/processes in the business? Do you have the right mindset to scale your business? Our course model is set up for your success.
You will be challenged to think about where you want to go, what turning points lie ahead, and how to use resources to accelerate your plans.
Starting a business isn't always the hard part, it's keeping the business in a growth mindset and seeing opportunities to accelerate growth.
This program will provide you with the tools to assess your business model, identify opportunities for innovation and evolution, create a plan, and put it into action.
By earning the Applied Entrepreneurship Professional Certificate, you will have created a viable plan to turn your business into a thriving enterprise.
Learn from two of the best professors in the field: Mark Grovic, JD, BA Senior Advisor at the University of Maryland Global Campus, Professor and Venture Capitalist in Residence at the RH Smith School of Business at the University of Maryland, Co-Founder of New Markets Venture Partners , Bachelor of Arts (BA), University of California, Berkeley; Juris Doctor (JD), Georgetown University Law Center; Private Equity and Venture Capital Executive Program, Harvard Business School Michele K.
Masterfano, DBA Adjunct Assistant Professor at the University of Maryland Global Campus, DBA in Marketing from Argosy Sarasota University, Master of Science in Management from Lehigh University, BA in Liberal Arts from Pennsylvania State University.
Entrepreneurship Education Seminar, Babson College.
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