The virtual course "Design Led Strategy: Design Thinking for Business Strategy and Entrepreneurship - Virtual Course - Coursera", is a course with different contents and offers video classes of Approx. 20 hours to complete. Explore its essential features, and click the orange button to get detailed information on the Coursera e-Learning platform
This course is for entrepreneurial managers seeking tools and techniques to bring exciting and innovative products or services to market quickly and informed by high-quality customer insights.
It is applicable to a variety of organizations, from small and medium-sized businesses to corporations, and in a variety of industry segments.
The problem this course helps address is the constant pressure managers face to be innovative and introduce new products and services to their customers.
However, many creative ideas get 'stuck' in the boardroom or are subject to tensions within the organization or to groupthink.
This course provides methodologies to overcome these challenges.
We build on the widely known concept of design thinking, but update and apply it to advance business strategy and entrepreneurship.
Over five weeks, you'll learn what 'design strategy' is, how it differs from traditional design thinking and business strategy, and how it can be used to improve existing products or services in your business, or introduce innovative ideas.
We will also provide an exclusive and in-depth dive into the practical application and impact of these strategies at one of Australia's newest and most innovative financial institutions, UBank, and global reinsurance giant, Swiss Re.
Through conversations with their senior executive leadership teams, including the CEO of UBank, we'll explore how they've embedded innovation through design thinking.
By the end of this course, you will have a set of tools to inform product design and development for your own startup, or to extend an established organization's product roadmap.
how it differs from traditional design thinking and business strategy, and how it can be used to improve existing products or services in your business, or introduce innovative ideas.
We will also provide an exclusive and in-depth dive into the practical application and impact of these strategies at one of Australia's newest and most innovative financial institutions, UBank, and global reinsurance giant, Swiss Re.
Through conversations with their senior executive leadership teams, including the CEO of UBank, we'll explore how they've embedded innovation through design thinking.
By the end of this course, you will have a set of tools to inform product design and development for your own startup, or to extend an established organization's product roadmap.
how it differs from traditional design thinking and business strategy, and how it can be used to improve existing products or services in your business, or introduce innovative ideas.
We will also provide an exclusive and in-depth dive into the practical application and impact of these strategies at one of Australia's newest and most innovative financial institutions, UBank, and global reinsurance giant, Swiss Re.
Through conversations with their senior executive leadership teams, including the CEO of UBank, we'll explore how they've embedded innovation through design thinking.
By the end of this course, you will have a set of tools to inform product design and development for your own startup, or to extend an established organization's product roadmap.
and how it can be used to improve existing products or services in your business, or introduce innovative ideas.
We will also provide an exclusive and in-depth dive into the practical application and impact of these strategies at one of Australia's newest and most innovative financial institutions, UBank, and global reinsurance giant, Swiss Re.
Through conversations with their senior executive leadership teams, including the CEO of UBank, we'll explore how they've embedded innovation through design thinking.
By the end of this course, you will have a set of tools to inform product design and development for your own startup, or to extend an established organization's product roadmap.
and how it can be used to improve existing products or services in your business, or introduce innovative ideas.
We will also provide an exclusive and in-depth dive into the practical application and impact of these strategies at one of Australia's newest and most innovative financial institutions, UBank, and global reinsurance giant, Swiss Re.
Through conversations with their senior executive leadership teams, including the CEO of UBank, we'll explore how they've embedded innovation through design thinking.
By the end of this course, you will have a set of tools to inform product design and development for your own startup, or to extend an established organization's product roadmap.
delve into the practical application and impact of these strategies at one of Australia's newest and most innovative financial institutions, UBank, and global reinsurance giant, Swiss Re.
Through conversations with their senior executive leadership teams, including the CEO of UBank, we'll explore how they've embedded innovation through design thinking.
By the end of this course, you will have a set of tools to inform product design and development for your own startup, or to extend an established organization's product roadmap.
delve into the practical application and impact of these strategies at one of Australia's newest and most innovative financial institutions, UBank, and global reinsurance giant, Swiss Re.
Through conversations with their senior executive leadership teams, including the CEO of UBank, we'll explore how they've embedded innovation through design thinking.
By the end of this course, you will have a set of tools to inform product design and development for your own startup, or to extend an established organization's product roadmap.
we will explore how they have incorporated innovation through design thinking.
By the end of this course, you will have a set of tools to inform product design and development for your own startup, or to extend an established organization's product roadmap.
we will explore how they have incorporated innovation through design thinking.
By the end of this course, you will have a set of tools to inform product design and development for your own startup, or to extend an established organization's product roadmap.
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University of Sydney
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