Print-on-demand websites like Society6 give artist Cat Coquillette the freedom to travel the world and grow her creative business, all with the stability of a monthly paycheck. After a customer purchases from Cat's Society6 store, Society6 takes care of production and shipping and sends royalties to Cat for each order, so she can leave the logistics to the experts and focus on her work.
Transform your creative career with print-on-demand in this 25-minute class for beginners. Print-on-demand websites like Society6 give artist Cat Coquillette the freedom to travel the world and grow her creative business, all with the stability of a monthly paycheck. After a customer purchases from Cat's Society6 store, Society6 takes care of production and shipping and sends royalties to Cat for each order, so you can leave the logistics to the experts and focus on your work. In this class, you'll learn how to maximize your success with print-on-demand platforms like Society6. From creating color palettes that sell to connecting with potential customers around the world, this class is packed with tips and tricks to help you grow your business. You'll learn how to: Create art that sells consistently, month after month Optimize your work for print-on-demand products Use promotion effectively to maintain bestsellers After taking this class, you'll have an arsenal of strategies to maximize your success at through print on demand, giving you the flexibility to build a creative career you love. ______________ What you will learn Introduction. If you've ever asked yourself, "How do I sell my art?" This class is for you. Cat Coquillette will tell you how she went from painting as a hobby to selling her work and staying in demand. You'll learn all about print on demand as Cat explains her process, marketing techniques, and tips on how to identify potential bestsellers. Create art to sell. You'll learn the two general categories for selling your art: active vs. passive. Cat will take you on a deep dive exploring the best channels to sell your work. You'll learn what print-on-demand companies can do for independent artists and how to diversify your channels. How to sell with print on demand. You'll get an idea of how to make artwork that works on a variety of products, from t-shirts to phone cases. While Cat opts for vector-based designs to give her work wide reach, you'll find that you can use a number of techniques to create sellable art. You'll get digital painting tips, as well as tips for creating work that has mass appeal, and learn how to make smart decisions about where and when to sell your work. You will also get insight into Google Analytics and other online metrics to evaluate market trends and establish best sellers. Preparing your work to sell. While it's important to learn how to paint with watercolor to create works like Cat's, it can be just as important to learn how to edit your watercolor creations. You will learn how to edit watercolor paintings in Photoshop by cleaning up imperfections. Cat will teach you the best practices for scanning your work and editing it for maximum versatility. For example, you'll change the composition of your design to fit a variety of products and alter your color palette by playing with tone and color balance in Photoshop. Next, you'll take a look at editing a digital painting and see how to experiment with overlays. Upload to Society6. You'll learn how to navigate the Society6 platform, the print-on-demand company through which Cat sells her work. You will see how Cat determines the price of her work for clients and her own personal profits and how she handles Society6's set prices. You'll also be able to see what designs look like when tailored to various clothing and home items, and how to add metadata to help people searching on Society6 easily find your products. Marketing your work. You'll learn how to grow your brand and get your name out there! Cat will show you how she uses various social media channels, such as Facebook and Instagram, to showcase her work. You'll see a variety of digital artist portfolio options and see how to vary your social media presence as an artist, posting not only finished work, but also processed videos, photos of your supplies, and more. Lastly, you'll discover how to meaningfully engage with your followers and make it easier for clients to purchase your work. Start building your own creative business at Society6.com: s6.co/StartSellingss.Society6 is an online marketplace where 200 independent artists design and sell premium everyday products for millions of customers around the world. Each product is custom made and each purchase pays the artist who designed it. Additional Resources: These are the materials I recommend Follow me on Instagram Visit my website Subscribe to my newsletter Get $15 off your first purchase at Society6 _________________________ Are you interested in licensing your artwork like me? Check out my Skillshare class: Society6 is an online marketplace where 200 independent artists design and sell premium everyday products to millions of customers around the world. Each product is custom made and each purchase pays the artist who designed it. Additional Resources: These are the materials I recommend Follow me on Instagram Visit my website Subscribe to my newsletter Get $15 off your first purchase at Society6 _________________________ Are you interested in licensing your artwork like me? Check out my Skillshare class: Society6 is an online marketplace where 200 independent artists design and sell premium everyday products to millions of customers around the world. Each product is custom made and each purchase pays the artist who designed it. Additional Resources: These are the materials I recommend Follow me on Instagram Visit my website Subscribe to my newsletter Get $15 off your first purchase at Society6 _________________________ Are you interested in licensing your artwork like me? Check out my Skillshare class: These are the supplies I recommend Follow me on Instagram Visit my website Subscribe to my newsletter Get $15 off your first purchase at Society6 _________________________ Are you interested in licensing your artwork like me? Check out my Skillshare class: These are the supplies I recommend Follow me on Instagram Visit my website Subscribe to my newsletter Get $15 off your first purchase at Society6 _________________________ Are you interested in licensing your artwork like me?
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