Virtual course of:Udemy |
This intensive LinkedIn Marketing course is everything a person needs to launch a digital strategy that includes this social network. It doesn't matter if it's about building a personal brand or if you intend to use LinkedIn for business, this course will help you get the most out of this platform.
The course is designed in such a way that you can study it whether you have knowledge of the platform and require more advanced strategies, or if you are completely unaware of the operation and tools offered by LinkedIn and need to start from scratch.
There are many specific aspects that must be taken into account to start doing LinkedIn marketing, or rather, there are many if what you want is to work on this social network properly. This course focuses mainly on four aspects from which a whole series of marketing strategies and techniques for LinkedIn emerge.
Objectives and campaigns
LinkedIn Profile & Network Optimization
Contacts and databases
Top of Mind
These are the main aspects that will lead you to success using LinkedIn marketing. After learning to perfectly manage these aspects through proven techniques and strategies, you will be able to increase your company's statistics according to the type of campaign started.
In the course of the different lessons you will learn to carry out a clear planning of your campaigns, being clear about what a campaign objective is and how to establish your priority objectives according to the type of company or business, budget and opportunities on LinkedIn.
The course focuses on taking the student through all kinds of tools, techniques and tricks that can help them achieve their goals, for which optimizing the LinkedIn profile is essential. It does not matter if you will use your profile to carry out branding campaigns or your goal is to implement online sales techniques using your account on this social network, the truth is that your profile and the perception that you transmit through it will be decisive.
It doesn't matter if your business focuses on products or services, the truth is that you need "Contacts" and LinkedIn is a business social network, that is, good contacts. Especially if your business works with B2B models or if you provide services as a freelancer.
On the other hand, if your business focuses on high-priced or mass-selling products, you may appreciate learning in this course how to legally compile specialized databases that increase your sales. Some businesses that have benefited greatly from LinkedIn are:
Insurance sales
Sale of software in companies
Sale of B2B services
Import business – Small and medium-scale export
Coaching
Freelancing or freelancer services of all kinds: Design, writing, editing, programming, consulting, etc.
This LinkedIn course for companies will also teach you all kinds of LinkedIn strategies to help you increase your sales through sales techniques based on the positioning and reputation of your brand through your profile on this platform.
LinkedIn is a perfect business social network to gain reputation, the work done in this regard will represent your brand in the digital world of business, Learn how to put yourself at the top of your contacts and gain reputation and reliability as you increase your sales through expert-tested LinkedIn prospecting techniques.
This LinkedIn Marketing course is perfect if you carry out commercial activity in your business through telephone sales, since it will allow you to combine this classic method with the specialized databases generated from LinkedIn. Which will help you transform those cold calls into "warm calls". Which will greatly increase your chances of achieving an effective sale closing thanks to the techniques and tools that you will learn in the course.
The best thing is that the course is available 100% in short video sessions, so you can do it at your own pace and without having to make much effort. In fact, you can complete each lesson in a few minutes and finish the LinkedIn to Sell More course in a couple of weeks, ready to move on to implementation.
When you follow the course, you will have available extra material and practical exercises that you can implement in real time on the LinkedIn platform and in this way you will be able to benefit from the course even long before reaching the end of it.
With this LinkedIn Marketing course you will become an expert implementing serious and realistic campaigns on LinkedIn, both branding and sales campaigns. The only thing you need to do this is to have the conviction that you can do it and all your willingness and perseverance to finish the course. So click start and let's go there.
Who is this course for?
This LinkedIn marketing course is ideal for salespeople and salespeople from companies that are dedicated to B2B sales and who want to use LinkedIn as a prospecting tool.
It is ideal for commercials who have to make sales through cold calls since if you use LinkedIn you can create a prior relationship before the cold call, so that it is more of a “warm call”.
An essential course if you intend to start or dedicate yourself to the world of freelancing. Optimizing your LinkedIn profile can get your freelance career on the right track, helping you gain stability and reliability in your work.
Perfect for those who want to learn how to make sales through LinkedIn or establish their brands or products. A perfect course to learn how to do branding using this social network.
Ideal for learning to sell difficult products or services such as imports, selling software in companies, or selling insurance, among others such as coaching that require great brand positioning to really work.
Ideal for companies dedicated to B2B sales, as well as B2C that need to prospect focused on closing sales and databases of leads or potential customers.
Salespeople who are focused on telesales or phone sales and are willing to venture into online methods while growing their phone and email databases through LinkedIn.
Introduction to LinkedIn Marketing for Businesses
Define the Objective and Target of your LinkedIn Marketing Campaign
Day 1 - Optimize Your LinkedIn Profile To Get Clients
Day 2 - Optimize Your LinkedIn Profile To Get Clients
Day 3 - Optimize Your LinkedIn Profile To Get Clients
Build Your Network Of Contacts For Your LinkedIn Marketing Campaign For Business
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